Set against the breathtaking shoreline of Ludington and the sparkling beauty of Lake Michigan, Suds on the Shore is a fundraiser for United Way of the West Shore, supporting local programs and organizations serving Mason and Manistee Counties. It’s a celebration of summer, community, and craft beverages at their very best.

Held each August at Rotary Park, this beloved festival brings together breweries, wineries, cocktail creators, food vendors, and live musicians from across Michigan for an unforgettable afternoon along the lakeshore. Guests can sip local craft beer, wine, cider, mead, and cocktails while enjoying great food, live music, and the laid-back energy that makes Ludington such a special destination.

Whether you’re a longtime attendee or visiting for the first time, Suds on the Shore captures the spirit of a West Michigan summer — welcoming, vibrant, and best enjoyed with friends by the water.